Home sweet home: Brits find it easier to fall in love with property than their partner

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The average Brit needs to go on nine successful dates with a prospective partner before they’re sure it’s love.

A new study, by Avant Homes, exploring how long we take to commit to different kinds of relationships has revealed nine romantic outings are needed before we can be certain Cupid’s arrow has struck.

While nine dates may be needed to make our minds up on a lover, the average homeowner however will commit to buying their dream home after just four visits to the property. And a third let their emotions lead the way, falling head over heels in love the first time they step inside the front door.

When looking for love, dating Brits believe taking their someone on a meal out is most likely to lead to romance, while heading out for drinks and a trip to the cinema are also popular choices. The typical Brit has fallen in love twice in their lives, and a quarter believes they have experienced ‘love at first sight’. But a more conservative one in 10 thinks it takes a month together before love blossoms.

Julia Pitt, group marketing director of Avant Homes, who commissioned the study to find how fast people commit to most significant things in their lives, said: “Love can be a mysterious thing, and finding out how you really feel can take time to uncover.

“It seems, however, that working out whether the bricks and mortar of a new home is right for us is easier than understanding if we are compatible with another human being. Our research has shown that, when it comes to our homes, how we feel in our hearts often takes precedence over rational thought, letting our emotions lead the way when we step through the door.”

A spontaneous third of buyers have decided to go for a home after only seeing it for a brief time, placing trust in those immediate loving vibes. A prime location is the factor most likely to help us fall in love with a property, followed by the look of the exterior and interior. The garden, the kitchen and the general character of the house are also important factors.

When it comes to love at first sight, Brits are more likely to get the love buzz from their pet than from their partner.

Of the respondents who took part who have a pet, 56 per cent followed their heart over their head and fell for their cuddly creature the moment they met, compared to 25 per cent of people in relationships who fell in love with their partner on their first date. Only 17 per cent of drivers have experienced love at first sight for their car, and 31 per cent of home owners have fallen in love with their home immediately. Once they have the keys, one in four homeowners feel the first butterflies of love within the first 24 hours of moving in to their new home.

Female house hunters are more susceptible to the love bug, with 37 per cent feeling immediately enamoured with their new home, compared to 24 per cent of men.

Professional romance consultant Tiffany Wright, said: “There are certainly different types of love we can experience – sexual love – which we feel for our partners, affectionate love that we might feel for friends, a familiar love which is what we feel between parents and children. There is also uncommitted love – for example flirting and being playful with someone, but also practical love founded on qualities and compatibilities.  This is the kind of love which could be geared towards our home.

“The love we feel for our home is practical, so when it comes to choosing a house people might fall in love with it because of its specific qualities and compatibilities. Our emotions are a key driving factor when it comes to making big life decisions, whether this is choosing a partner or a new home.

“It is intriguing to find that, from the results of this study, our emotional response to some purchases is actually stronger and more driving than those surrounding romantic love.


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