Avant Homes: Scotland Sales & Marketing Director

Lisa Archibald

I'm Lisa, the Sales & Marketing Director for the Scotland region at Avant. I joined Avant for 2 years, having worked in the industry for 25 years. I started as a Trainee Sales Advisor after a career change, worked my way through the ranks to Sales Advisor, Senior Sales Advisor, Field Sales Manager, Head of Sales, then to Sales Director.

I lead the sales department, aligning strategy with company goals and market trends. I drive performance, manage the full sales cycle from land appraisal to customer move-in and ensure a seamless customer journey. I set pricing, conduct market research, and launch new sites. Collaborating across teams, I’m accountable for hitting sales, profit, and return on capital targets.

In my spare time I enjoy spending time with family and friends and I'm obsessed with watching very old comedy shows! I am an avid dog lover, the bigger the better - I have owned two Newfoundland's! I also enjoy binge watching an entire box set, Christmas is by far my favourite time of year!

Expertise:

  • Good knowledge of the Scotland region
  • Inspiring my team
  • Staying ahead of market trends