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Ben Felton appointed as managing director for East Midlands region

People

29 Jun 2023

Avant Homes East Midlands has appointed a managing director to lead the housebuilder's regional expansion strategy.

Ben Felton, who was previously a managing director for Persimmon Homes, has 16 years' experience in the housebuilding industry.

In his new role, Ben is responsible for further expanding Avant Homes' operations across the East Midlands region by working closely with the company's land, construction, technical and sales teams.

Commenting on his appointment, Ben said: "Avant Homes is an ambitious company and one which I am very pleased to have joined.

"I am leading a great team in the East Midlands, all of whom are dedicated to growing our business and delivering more of our new range of homes throughout the region.

"The new house types have been very well received so we are focused on securing further development opportunities to make them available to more people in the places where they want to live."

Avant Homes East Midlands has eight live developments ranging from Brailsford to Kettering with many more due to start as the business continues to activate its expansion plans.

Welcoming Ben to the business, Avant Homes regional chairman, Mark Cook, said: "Ben is an experienced managing director with excellent leadership skills. He is a superb addition to Avant Homes and will be intrinsic in further shaping our business and driving it forward in the East Midlands."

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