Chris Coley now has responsibility for leading the implementation of actions and initiatives that will further enhance the control environment throughout the £447m turnover group.
He has been with Avant Homes’ Yorkshire operating company for 13 years, originally joining as a graduate surveyor before progressing to commercial director in 2012, then operations director earlier this year.
The housebuilder is privately-owned and, in addition to Yorkshire, also operates in Scotland, north east England and the Midlands.
The company employs more than 700 people and, for the year ended 27 April 2018, group revenues were up 21 per cent to a record £447m. During the same period, Avant Homes’ operating profit grew 43 per cent to £65.9m from £46m, making it the company’s third consecutive year of record financial results.
This was driven by a rapid growth in completions to 1,903, up 16 per cent from the previous year, and a continued increase in private average selling price from £242,000 to £257,000.
At present, Avant Homes has 71 active outlets compared to 50 at the same point last year and a strong forward order book totalling £163m. With 69 per cent of its H1 volumes already secured, the company has an excellent foundation for further growth in 2018-19.
Chris’s appointment follows Avant Homes’ chief executive, Colin Lewis, stating in March this year that the company’s next strategic growth objective is to double output to 4,000 homes a year and become a £1bn turnover business by 2023.
Commenting on his appointment, Chris said: “Having been with the business since I started work, it is a great feeling to have played my role in its transformation in recent years to become one of the UK’s fastest growing housebuilders.
“Our outstanding product, powerful brand and intelligent land buying strategy have underpinned our success. As group developments director, I’m looking forward to further expanding our business throughout the north of the UK by ensuring our control environment continually improves as we grow.”
To enable Avant Homes to reach its next milestone at pace, the company opened a fifth operating region in May, which is based in Chesterfield, and is already planning a sixth. The housebuilder is also further boosting its sales by rolling out an extended product range in 2018 that offers a wider selection of size and price options to prospective buyers.
Avant Homes chief executive, Colin Lewis, added: “As we enter our next phase of growth, it is essential that we continue to evolve and enhance our business to maintain our positive momentum and upward trajectory.
“The role of group developments director will be crucial in ensuring that Avant Homes expands rapidly whilst maintaining the highest levels of design excellence, build quality and customer experience.
“Chris has been with the business since he was a trainee and his journey shows how talent, dedication and a great attitude provide a clear pathway to the top of our company. He has consistently proven himself to be a leader with an excellent commercial and operational mind. I have every confidence he will play a significant role in ensuring Avant Homes’ continued growth and success.”